Google Search Console + HubSpot
Connect Google Search Console to HubSpot
Automate workflows between Google Search Console and HubSpot. No coding required.
The most-used recipe
Google Search Console
Productivity
DeskFerry agent
Create contact when new item created
Runs on its own
HubSpot
CRM
Popular workflows
What you can automate between Google Search Console and HubSpot
These are the most popular automations teams set up between Google Search Console and HubSpot. Each one runs automatically once activated — no manual steps.
Create contact when new item created
Add a new contact to your CRM automatically when a new task, page, or item is created.
Create item when new contact created
Add a new task, page, or item automatically when a new contact is added to your crm.
Sync Google Search Console changes to HubSpot
Keep HubSpot updated when a task or item is marked complete.
How data flows
What syncs between Google Search Console and HubSpot
Deal updates and contact changes in Google Search Console create or update items in HubSpot. Keep your project management aligned with your pipeline.
Data from Google Search Console
- Tasks
- Pages / documents
- Database items
- Status updates
- Assignees
Data from HubSpot
- Contacts
- Deals / opportunities
- Pipeline stages
- Notes
- Custom fields
Step-by-step guide
How to connect Google Search Console to HubSpot
Follow these steps to set up your integration. The entire process takes under 5 minutes.
What you'll need
- An active Google Search Console account
- An active HubSpot account with API access enabled
- A free DeskFerry account (sign up takes 30 seconds)
- Admin or API access in HubSpot to authorize the connection
- Step 01
Create your DeskFerry account
Sign up at deskferry.app — it takes 30 seconds and starts a 7-day free trial. You'll land on the dashboard where you can create your first workflow.
- Step 02
Authenticate Google Search Console
Click "Add Connection" and select Google Search Console from the app directory. You'll be redirected to Google Search Console's authorization page. Grant DeskFerry access to your workspaces, databases, pages, and tasks. You select which workspaces the integration can read and write to.
- Step 03
Authenticate HubSpot
Same process for HubSpot. Click "Add Connection," select HubSpot, and authorize access. Grant DeskFerry read/write access to your contacts, deals, and pipeline data. You choose which objects the integration can access.
- Step 04
Choose your trigger
Select what event starts the workflow. For this integration, popular triggers include: new item created in google search console or new contact created in hubspot. The trigger fires automatically whenever that event happens — no manual intervention.
- Step 05
Configure the action
Define what happens when the trigger fires. For example: create contact in hubspot. Map the data fields between Google Search Console and HubSpot so the right information lands in the right place.
- Step 06
Test and activate
Run a test to confirm data flows correctly between Google Search Console and HubSpot. Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — DeskFerry handles retries, error logging, and monitoring automatically.
Benefits
Why connect Google Search Console and HubSpot?
Manually moving data between Google Search Console and HubSpot is error-prone and eats into your team's productive hours. Connecting them through DeskFerry eliminates that overhead — events in one app trigger actions in the other automatically.
Tips
Tips for your Google Search Console + HubSpot integration
Get more out of this integration with these best practices.
Use cases
Who uses the Google Search Console + HubSpot integration?
Teams across industries connect Google Search Console and HubSpot to streamline their workflows.
Project managers tracking deliverables who rely on HubSpot for crm
Sales teams who need real-time data from Google Search Console
Project management offices and sales teams collaborating across tools
FAQ
Frequently asked questions
How do I connect Google Search Console to HubSpot?
Sign up for a free DeskFerry account, then click "Add Connection" to authenticate both Google Search Console and HubSpot via OAuth. Choose a workflow template — like syncing productivity events to crm actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.
What can I automate between Google Search Console and HubSpot?
You can automate a wide range of workflows: sync new Google Search Console events to HubSpot actions, trigger HubSpot updates when Google Search Console data changes, create HubSpot records from Google Search Console events, and build conditional workflows with filters and field mapping. Each workflow runs 24/7 with automatic retries.
Is the Google Search Console and HubSpot integration free?
DeskFerry's 7-day free trial is enough to prove the workflow out. If your Google Search Console-to-HubSpot workflows need more volume, paid plans start at $49/month with unlimited workflows and priority execution.
Is my Google Search Console data secure when connected to HubSpot?
Yes. DeskFerry uses OAuth 2.0 for authentication — we never store your Google Search Console or HubSpot passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your productivity data is only accessed when a workflow runs, and you can revoke access at any time from your DeskFerry dashboard.
Can I sync data both ways between Google Search Console and HubSpot?
Yes. You can set up workflows that trigger from either Google Search Console or HubSpot. For example, create a workflow where Google Search Console events update HubSpot, and a separate one where HubSpot changes sync back to Google Search Console. Each direction is configured independently so you have full control.
Do I need technical skills to connect Google Search Console and HubSpot?
No coding is required. DeskFerry's builder is prompt-based: you describe the trigger and what should happen in plain English, and the agent handles the field mapping. If you can use Google Search Console and HubSpot, you can set up the integration. Most users are running their first workflow within 10 minutes.
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From the blog
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Automate Google Search Console + HubSpot
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