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Mailchimp + Mailerlite

Connect Mailchimp to Mailerlite

Automate workflows between Mailchimp and Mailerlite. No coding required.

5-minute setup · no code —
free to try.

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The most-used recipe

Mailchimp

Marketing

WhenNew subscriber in Mailchimp

DeskFerry agent

Add subscriber when new subscriber

Runs on its own

Mailerlite

Marketing

ThenAdd subscriber in Mailerlite

Popular workflows

What you can automate between Mailchimp and Mailerlite

These are the most popular automations teams set up between Mailchimp and Mailerlite. Each one runs automatically once activated — no manual steps.

01

Add subscriber when new subscriber

Add someone to your mailing list automatically when someone joins your mailing list.

TriggerNew subscriber in Mailchimp
ActionAdd subscriber in Mailerlite
02

Add subscriber when new subscriber

Add someone to your mailing list automatically when someone joins your mailing list.

TriggerNew subscriber in Mailerlite
ActionAdd subscriber in Mailchimp
03

Sync Mailchimp changes to Mailerlite

Keep Mailerlite updated when a recipient opens your email.

TriggerEmail opened in Mailchimp
ActionUpdate subscriber in Mailerlite

How data flows

What syncs between Mailchimp and Mailerlite

When an event occurs in Mailchimp, the relevant data is automatically sent to Mailerlite. DeskFerry maps the fields between both apps so the data arrives in the right format — no manual formatting or exports required.

Data from Mailchimp

  • Campaign data
  • Subscriber lists
  • Email opens / clicks
  • Audience segments
  • Tags

Data from Mailerlite

  • Campaign data
  • Subscriber lists
  • Email opens / clicks
  • Audience segments
  • Tags

Step-by-step guide

How to connect Mailchimp to Mailerlite

Follow these steps to set up your integration. The entire process takes under 5 minutes.

What you'll need

  • An active Mailchimp account
  • An active Mailerlite account
  • A free DeskFerry account (sign up takes 30 seconds)
Start setup
  1. Step 01

    Create your DeskFerry account

    Sign up at deskferry.app — it takes 30 seconds and starts a 7-day free trial. You'll land on the dashboard where you can create your first workflow.

  2. Step 02

    Authenticate Mailchimp

    Click "Add Connection" and select Mailchimp from the app directory. You'll be redirected to Mailchimp's authorization page. Grant DeskFerry access to your campaigns, audiences, and analytics data. You control which lists and campaigns the integration can modify.

  3. Step 03

    Authenticate Mailerlite

    Same process for Mailerlite. Click "Add Connection," select Mailerlite, and authorize access. Grant DeskFerry access to your campaigns, audiences, and analytics data. You control which lists and campaigns the integration can modify.

  4. Step 04

    Choose your trigger

    Select what event starts the workflow. For this integration, popular triggers include: new subscriber in mailchimp or new subscriber in mailerlite. The trigger fires automatically whenever that event happens — no manual intervention.

  5. Step 05

    Configure the action

    Define what happens when the trigger fires. For example: add subscriber in mailerlite. Map the data fields between Mailchimp and Mailerlite so the right information lands in the right place.

  6. Step 06

    Test and activate

    Run a test to confirm data flows correctly between Mailchimp and Mailerlite. Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — DeskFerry handles retries, error logging, and monitoring automatically.

Benefits

Why connect Mailchimp and Mailerlite?

Manually moving data between Mailchimp and Mailerlite is error-prone and eats into your team's productive hours. Connecting them through DeskFerry eliminates that overhead — events in one app trigger actions in the other automatically.

Sync subscriber lists between Mailchimp and Mailerlite to maintain one source of truth
Coordinate campaigns across Mailchimp and Mailerlite without duplicate contacts
Mirror audience segments so both platforms target the same users
Unify marketing analytics by syncing performance data between Mailchimp and Mailerlite

Tips

Tips for your Mailchimp + Mailerlite integration

Get more out of this integration with these best practices.

Tip 01Sync subscriber tags to keep segmentation consistent across tools
Tip 02Trigger workflows from campaign events like opens or clicks for timely follow-up
Tip 03Test with a small audience segment before applying to your full list

Use cases

Who uses the Mailchimp + Mailerlite integration?

Teams across industries connect Mailchimp and Mailerlite to streamline their workflows.

01

Marketing managers running campaigns who need Mailchimp and Mailerlite in sync

02

Content marketing consolidating their marketing stack

03

Content creators managing workflows eliminating duplicate work across platforms

FAQ

Frequently asked questions

How do I connect Mailchimp to Mailerlite?

Sign up for a free DeskFerry account, then click "Add Connection" to authenticate both Mailchimp and Mailerlite via OAuth. Choose a workflow template — like syncing marketing events to marketing actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.

What can I automate between Mailchimp and Mailerlite?

You can automate a wide range of workflows: sync new Mailchimp events to Mailerlite actions, trigger Mailerlite updates when Mailchimp data changes, create Mailerlite records from Mailchimp events, and build conditional workflows with filters and field mapping. Each workflow runs 24/7 with automatic retries.

Is the Mailchimp and Mailerlite integration free?

DeskFerry's 7-day free trial is enough to prove the workflow out. If your Mailchimp-to-Mailerlite workflows need more volume, paid plans start at $49/month with unlimited workflows and priority execution.

Is my Mailchimp data secure when connected to Mailerlite?

Yes. DeskFerry uses OAuth 2.0 for authentication — we never store your Mailchimp or Mailerlite passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your marketing data is only accessed when a workflow runs, and you can revoke access at any time from your DeskFerry dashboard.

Can I sync data both ways between Mailchimp and Mailerlite?

Yes. You can set up workflows that trigger from either Mailchimp or Mailerlite. For example, create a workflow where Mailchimp events update Mailerlite, and a separate one where Mailerlite changes sync back to Mailchimp. Each direction is configured independently so you have full control.

Do I need technical skills to connect Mailchimp and Mailerlite?

No coding is required. DeskFerry's builder is prompt-based: you describe the trigger and what should happen in plain English, and the agent handles the field mapping. If you can use Mailchimp and Mailerlite, you can set up the integration. Most users are running their first workflow within 10 minutes.

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