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Amazon + Salesforce

Connect Amazon to Salesforce

Automate workflows between Amazon and Salesforce. No coding required.

5-minute setup · no code —
free to try.

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The most-used recipe

Amazon

Commerce

WhenNew order placed in Amazon

DeskFerry agent

Create contact when new order placed

Runs on its own

Salesforce

CRM

ThenCreate contact in Salesforce

Popular workflows

What you can automate between Amazon and Salesforce

These are the most popular automations teams set up between Amazon and Salesforce. Each one runs automatically once activated — no manual steps.

01

Create contact when new order placed

Add a new contact to your CRM automatically when a customer places a new order.

TriggerNew order placed in Amazon
ActionCreate contact in Salesforce
02

Create order when new contact created

Generate a new order automatically when a new contact is added to your crm.

TriggerNew contact created in Salesforce
ActionCreate order in Amazon
03

Sync Amazon changes to Salesforce

Keep Salesforce updated when an order is shipped or delivered.

TriggerOrder fulfilled in Amazon
ActionUpdate contact in Salesforce

How data flows

What syncs between Amazon and Salesforce

Customer and order data from Amazon syncs to Salesforce. Every purchase updates the contact record with order history and lifetime value.

Data from Amazon

  • Orders
  • Products
  • Customer records
  • Payment status
  • Shipping details

Data from Salesforce

  • Contacts
  • Deals / opportunities
  • Pipeline stages
  • Notes
  • Custom fields

Step-by-step guide

How to connect Amazon to Salesforce

Follow these steps to set up your integration. The entire process takes under 5 minutes.

What you'll need

  • An active Amazon account
  • An active Salesforce account with API access enabled
  • A free DeskFerry account (sign up takes 30 seconds)
  • Admin or API access in Amazon to authorize the connection
Start setup
  1. Step 01

    Create your DeskFerry account

    Sign up at deskferry.app — it takes 30 seconds and starts a 7-day free trial. You'll land on the dashboard where you can create your first workflow.

  2. Step 02

    Authenticate Amazon

    Click "Add Connection" and select Amazon from the app directory. You'll be redirected to Amazon's authorization page. Grant DeskFerry access to your orders, products, and customer data. You choose which store data the integration can read.

  3. Step 03

    Authenticate Salesforce

    Same process for Salesforce. Click "Add Connection," select Salesforce, and authorize access. Grant DeskFerry read/write access to your contacts, deals, and pipeline data. You choose which objects the integration can access.

  4. Step 04

    Choose your trigger

    Select what event starts the workflow. For this integration, popular triggers include: new order placed in amazon or new contact created in salesforce. The trigger fires automatically whenever that event happens — no manual intervention.

  5. Step 05

    Configure the action

    Define what happens when the trigger fires. For example: create contact in salesforce. Map the data fields between Amazon and Salesforce so the right information lands in the right place.

  6. Step 06

    Test and activate

    Run a test to confirm data flows correctly between Amazon and Salesforce. Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — DeskFerry handles retries, error logging, and monitoring automatically.

Benefits

Why connect Amazon and Salesforce?

Manually moving data between Amazon and Salesforce is error-prone and eats into your team's productive hours. Connecting them through DeskFerry eliminates that overhead — events in one app trigger actions in the other automatically.

Sync Amazon customers and order data to Salesforce contact records automatically
Update Salesforce deal values when Amazon purchases or subscriptions change
Trigger Salesforce follow-up tasks when Amazon customers reach spending milestones
Give your sales team Salesforce visibility into Amazon purchase history

Tips

Tips for your Amazon + Salesforce integration

Get more out of this integration with these best practices.

Tip 01Filter by order status to only trigger on confirmed purchases, not abandoned carts
Tip 02Map your custom fields during setup so data lands in the right place
Tip 03Include line item data when syncing orders to get full detail downstream
Tip 04Use deal stage changes as triggers for the most impactful automations

Use cases

Who uses the Amazon + Salesforce integration?

Teams across industries connect Amazon and Salesforce to streamline their workflows.

01

Store managers tracking orders who rely on Salesforce for crm

02

Sales teams who need real-time data from Amazon

03

E-commerce operations and sales teams collaborating across tools

FAQ

Frequently asked questions

How do I connect Amazon to Salesforce?

Sign up for a free DeskFerry account, then click "Add Connection" to authenticate both Amazon and Salesforce via OAuth. Choose a workflow template — like syncing commerce events to crm actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.

What can I automate between Amazon and Salesforce?

You can automate a wide range of workflows: sync new Amazon events to Salesforce actions, trigger Salesforce updates when Amazon data changes, create Salesforce records from Amazon events, and build conditional workflows with filters and field mapping. Each workflow runs 24/7 with automatic retries.

Is the Amazon and Salesforce integration free?

DeskFerry's 7-day free trial is enough to prove the workflow out. If your Amazon-to-Salesforce workflows need more volume, paid plans start at $49/month with unlimited workflows and priority execution.

Is my Amazon data secure when connected to Salesforce?

Yes. DeskFerry uses OAuth 2.0 for authentication — we never store your Amazon or Salesforce passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your commerce data is only accessed when a workflow runs, and you can revoke access at any time from your DeskFerry dashboard.

Can I sync data both ways between Amazon and Salesforce?

Yes. You can set up workflows that trigger from either Amazon or Salesforce. For example, create a workflow where Amazon events update Salesforce, and a separate one where Salesforce changes sync back to Amazon. Each direction is configured independently so you have full control.

Do I need technical skills to connect Amazon and Salesforce?

No coding is required. DeskFerry's builder is prompt-based: you describe the trigger and what should happen in plain English, and the agent handles the field mapping. If you can use Amazon and Salesforce, you can set up the integration. Most users are running their first workflow within 10 minutes.

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